Idea Development
Turn early concepts into focused, workable opportunities with a clearer purpose and direction.
Ideas · Strategy · Connections
Turn ideas into forward motion.
2GB brings structure, visibility and the right relationships to brands, creators and business ideas ready for their next move.
What 2GB does
From concept to connection.
Flexible consulting for people who need a sharp outside perspective, a practical plan and someone capable of keeping the moving pieces aligned.
Project Planning & Oversight
Define priorities, coordinate contributors and keep execution moving toward the intended result.
Media & Brand Promotion
Develop positioning, campaigns and promotional opportunities that help brands and creators get noticed.
Business Development
Identify practical growth paths, potential partnerships and opportunities worth pursuing.
Strategic Connections
Connect ideas and projects with relevant investors, collaborators, brands and industry relationships.
Trademark Support
Help organize brand information, research preparation and the non-legal steps involved in protecting an identity.
How the work moves
Direct, practical and built around the opportunity.
Listen
Understand the idea, obstacle and desired outcome.
Clarify
Separate the real opportunity from the surrounding noise.
Structure
Create a useful plan with clear priorities and roles.
Move
Coordinate the next steps and make the right introductions.
J. “City” Riley
Consulting without the corporate fog.
“I see possibilities, connect the pieces and help turn an idea into something people can actually move on.”
City works across media, branding, project development and business strategy. His role changes with the opportunity: idea builder, planner, connector, promoter or the person overseeing the work and keeping everyone focused.
Start a conversation
Have an idea worth moving?
Share what you are building, what is holding it back and where you want it to go.